The Compelling Case for Voice and Video Infrastructure

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Voice & Video


The modern business climate is facing a new era. Thanks to growing improvements in technology, people can enjoy connectivity in every area of their lives, including work.  Whether it’s sending an email on the tube or doing a conference call from halfway across the world, business is more mobile than ever before.

And while conferencing and collaboration technology has been around for decades, technological advancements also have made voice, video and data collaboration more accessible. Forward-thinking companies are taking full advantage of these technologies, utilising them to leverage better business practices that pay dividends in productivity, employee happiness and cost-saving.

Haven’t got voice and video infrastructure in your business and think you’re fine without it? Think again.


6 Key Reasons to Invest in Voice and Video Infrastructure 

  1. Offer Mobility to Your Workforce  

Trends have seen more and more employees spending less time in the office, and more time working from other locations, whether on the road or from their home offices. Coupled with the prevalence of employees who elect to use their own devices for work purposes, there is a definite need for mobility policies in the workplace.

Video and voice infrastructure provides enterprises with the tools necessary for making remote working conditions acceptable, and it’s not just your employees who’ll feel the benefits. Having the infrastructure to support remote working conditions means your company can recruit from a global talent pool. It also ensures that irrespective of distance, and in the face of unexpected situations (whether it’s extreme weather conditions, traffic jams or natural disasters) your staff can still technically be “at work”.

  1. Boost Your Millennial Recruitment  

As increasing numbers of Millennials take their place in the workforce, they bring with them a strong set of expectations regarding the tools and technology they expect to have at their disposal. Having grown up with modern technology such as Skype, Facebook, IM and other communication tools, this generation responds well to visual and voice communication solutions, and implementing them in the workplace can shine a favourable light on your business when interviewing new recruits.

The recruitment process also makes it possible to interview potential job candidates irrespective of their location and makes it possible to have a virtual “face to face” interview with new recruits. Interviews can also be recorded and revisited easily by HR as a guide to the recruitment process.

  1. Increase Your Revenue  

By using video and voice collaboration infrastructure, companies can boost their customer service and support in a manner not facilitated by traditional emails and phone calls, building greater intimacy with their client base.

It’s also possible to hold meetings with prospective clients with a face to face approach or to do client follow-ups. Naturally this approach creates a better customer experience, and happier customers mean better business, which translates into improved revenue.

  1. Improve Teamwork and Decision Making  

Communication plays a huge role in employee performance. After all, happy employees are ones that understand their role in their workplace, what is expected of them and know their concerns and questions are understood by management.

Video and voice infrastructure within a business sets the stage for improved levels of communication. Using these technologies can help build teamwork within an organisation, make meetings more productive by adding a visual aspect and helping speed decision-making up along multiple teams. It can also play a valuable role in bridging cultural differences and create better trust between employees thanks to more personal methods of communication.

  1. Lower Travel Expenses  

In a globalised economy, many businesses find travelling a prerequisite for gaining new business and leveraging marketing opportunities. But flying executives halfway around the globe for a series of meetings can be a rather costly affair between travel allowances, hotel bills and flights.

Hosting meetings and client dealings using video and voice infrastructure significantly decreases travel costs, making it possible to have virtual face to face meetings, without busting the budget on travel expenses.

  1. Reduce Your Carbon Footprint

As mentioned before, video and voice collaborative solutions lower the need for excessive travel, and can be “green” technologies for this reasons. By utilising the reach offered by these technologies, businesses can reduce their carbon footprint. Conferences and meetings can be streamed live, allowing for long distance interaction without the environmental implications of real-life travel.

Visual and audio collaborative technology is here to stay, and it’s up to companies not yet using it to step up and grab the obvious benefits it offers. If you haven’t got video and voice infrastructure in your company, perhaps it’s time toexplore your options.